Team > Michael Burkard
Michael Burkard
Faculty of Law, Business and Economics
Chair of Healthcare Management and Health Services Research
Positions and relevant areas of responsibility
| Since 2021 | Member of a project on digitally-enabled care in outpatient healthcare delivery settings |
| Since 2021 | Research and Teaching Assistant (University of Bayreuth) |
| 2020-2021 | Research and Development (inContAlert) |
| 2015-2017 | Freelance Journalist |
Academic training and further qualifications
| 2020 | Empirical master’s thesis on the topic |
| 2017 | Bachelor’s thesis on the topic “Presenteeism in the Workplace – The Benefit of Corporate Healthcare Programs Using the Example of Depression” |
| 2013 - 2020 | Studies of Health Economics B.Sc. and M.Sc. (University of Bayreuth) |
Faculty of Law, Business and Economics
Chair of Healthcare Management and Health Services Research
- Digital Health: esp. medical practice software, decision support systems, digital health applications
- Innovation and technology management in health care
- Business models in health care
- Business process modeling and improvement
- Service-dominant logic / Ecosystem logic
Faculty of Law, Business and Economics
Chair of Healthcare Management and Health Services Research
Publications
2021
Michael Burkard, Jannik Lockl, Tristan Zürl, Nicolas Ruhland: Managing My Bladder Dictates My Daily Routines : A Model for Design and Adoption of mHealth in Lower Urinary Tract Symptoms Management. In: Frederik Ahlemann, Reinhard Schütte, Stefan Stieglitz (Hrsg.): Innovation Through Information Systems. Volume 1. A Collection of Latest Research on Domain Issues. - Cham, Schweiz : Springer, 2021. - S. 55-61.
doi:10.1007/978-3-030-86790-4_4
Michael Burkard, Jannik Lockl, Tristan Zürl, Nicolas Ruhland: Managing My Bladder Dictates My Daily Routines : A Model for Design and Adoption of mHealth in Chronic Disease Management. In: Proceedings of the 16th International Conference on Wirtschaftsinformatik (WI). - Duisburg, Germany : 2021.
2020
Michael Burkard, Jannik Lockl, Tristan Zürl: How Do Convenience and Unobtrusiveness Influence Urinary Incontinence Patients? An Adoption Model of Wearables in Chronic Disease Management. - (speechpap), Veranstaltung: Workshop on Implementation of Digital Health Solutions 2020 (WImDiH 2020), 11.08.2020, Dresden, Deutschland.
Faculty of Law, Business and Economics
Chair of Healthcare Management and Health Services Research
Michael Burkard
Parsifalstraße 25
95445 Bayreuth
Germany
Phone: +49 (0)921 / 55-7086
E-mail: michael.burkard@uni-bayreuth.de